The concept of personal branding dates back to 1997, from Tom Peters, but branding itself began back in the 1500s. So the question remains, what is personal branding, and does it apply to you?
In this video, I’m going to boil it down so you can gain insight and a better understanding of what personal branding means, who needs it, and why it’s so important to your success in just 3 minutes and 34 seconds.
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